An editorial calendar can help your team plan content around your brand and stay on track. Spreadsheets are commonly used to create editorial calendars, but they aren't the only option available. Hosted collaboration platforms let your team communicate better and get reminders for upcoming content. If you're a team of one, you can use an editorial calendar to plan content ahead of time, strategize, and collaborate. Deadline reminders and task categorization can help you plan blog posts and social media promotion.